One possible pitfall of a differentiation strategy is the fact that a brand’s identification in the marketplace can become diluted through excessive product line plug-ins. SurveyGizmo CEO Christian Vanek was among those industry leaders asked to speak at this year’s Celebration of NewMR. This virtual occasion brought leaders in the market research sector together to share experiences and thoughts for the future of the market research industry. Their presentation, A Comedy of Mistakes: Anonymous Stories of Research Clutter Ups, ” covers the all-too-real pitfalls that researchers face whenever embarking on a new project. advertising tricks
Yet that’s only a good documented content material strategy. A great documented content technique addresses the roadblocks and problems your business faces that prevent you from getting number 1 in your industry, and exactly how you’d use content to overcome these challenges.
It’s inevitable that customers, stakeholders, and researchers will want to request more and more. It’s only human to become curious! But , resist the urge. Create survey objectives from the start, then have the first few drafts of your study questions one by one to tie all of them back to the survey objectives.
A great documented content technique addresses the roadblocks and difficulties your business faces that prevent you from becoming number 1 in your industry, and exactly how you’d use content to overcome all those challenges. When we questioned researchers what problems they discover, this is the most common response we obtained. What surprised us is that the SurveyGizmo customer support team sees this issue all of the time.